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Purito Seoul Pure Vitamin C Serum
Purito Seoul

Pure Vitamin C Serum

Serum · 60 mL

23%$13.86$18.00

Where to buy

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Key ingredients

Vitamin CNiacinamideHyaluronic AcidLotusGinseng

Found in the full ingredient list below. Check how it layers with your routine

Made for

Combination
Fungal acne safe

No known Malassezia triggers in the ingredient list. How we check

Full ingredients (19)
  1. Sodium Hyaluronate Liquid
  2. Ascorbic Acid
  3. 1,2-Hexanediol
  4. Niacinamide
  5. Arginine
  6. Nelumbo Nucifera Flower Extract
  7. Magnolia Liliflora Bud Extract
  8. Lilium Tigrinum Extract
  9. Paeonia Lactiflora Root Extract
  10. Tuber Magnatum Extract
  11. Pyrus Malus (Apple) Fruit Extract
  12. Panax Ginseng Root Extract
  13. Tocopheryl Acetate
  14. Brassica Oleracea Italica (Broccoli) Extract
  15. Ananas Sativus (Pineapple) Fruit Extract
  16. Curcuma Longa (Turmeric) Root Extract
  17. Sodium Polyacrylate
  18. Adenosine
  19. Disodium EDTA

Listed from highest to lowest concentration. Formulas change, so check the packaging if you avoid an ingredient.

Product details

An amber pump bottle of Purito Seoul Pure Vitamin C Serum on a warm cream table between a pale lotus flower and a ginseng root

Pure vitamin C

A brightening serum with pure vitamin C and niacinamide on a hyaluronic acid base, for a more even, radiant-looking tone.

Purito Seoul’s vitamin C serum puts ascorbic acid, the pure form of vitamin C, second on the list, right after a hyaluronic acid base that takes the place of water. Niacinamide joins it for even-looking tone, and a blend of lotus, ginseng, turmeric and other plant extracts rounds out a short, fragrance-free formula that targets dull spots.

Ascorbic acid, second on the ingredient list
Pure vitamin C
Ascorbic acid, second on the ingredient list
Ingredients on the whole list
19
Ingredients on the whole list
After cleansing, before moisturizer
2–3 pumps
After cleansing, before moisturizer
A clear, pale golden pool of watery serum with tiny bubbles between a lotus petal and a slice of pineapple

What’s inside

The ingredients doing the work

  • Pure vitamin C

    The pure form of vitamin C, high on the list, to target dull spots and bring back a brighter, more even-looking glow.

    No. 2 of 19 on the list

  • Niacinamide

    Vitamin B3, the second brightening active, for a more even-looking skin tone.

    No. 4 of 19 on the list

  • Hyaluronic acid base

    The first ingredient, in place of water, so the serum hydrates as it brightens.

    No. 1 of 19 on the list

  • Vitamin E + adenosine

    An antioxidant vitamin and a wrinkle-care ingredient that support the vitamin C’s anti-aging care.

    No. 13, 18 of 19 on the list

Supporting botanicals

  • Lotus flower
  • Magnolia bud
  • Tiger lily
  • Peony root
  • White truffle
  • Apple
  • Ginseng
  • Broccoli
  • Pineapple
  • Turmeric
An amber bottle of Purito Seoul Pure Vitamin C Serum beside a small golden pool of serum, two droplets and a lotus petal

How to use

After cleansing, before moisturizer

  1. 1

    Cleanse

    Start with freshly cleansed skin.

  2. 2

    Pump

    Dispense two to three pumps of the serum.

  3. 3

    Spread

    Apply it evenly over the face. If your skin is sensitive, start with a small amount and build up.

  4. 4

    Seal

    Follow with a soothing moisturizer, and always with sunscreen by day.

A pale golden pool and a round droplet of serum beside a white-pink lotus petal in warm light

Brighter, more even-looking skin

A short, gentle vitamin C step for dull spots and a glow that lasts.

Good to know

  • A slight tingling may occur; Purito Seoul says this is a natural reaction to pure vitamin C.
  • Avoid using it together with chemical exfoliants such as AHA, BHA or retinol, per Purito Seoul.
  • Vegan, cruelty-free and made without synthetic fragrance, per Purito Seoul.
  • Keep in a cool, dry place out of direct sunlight.
  • Comes in a 60 mL bottle, now in updated packaging.